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Posts Tagged ‘local seo’

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Why Attend? Join us for a packed day of programming and the networking events before and after the conference. Stop by the Rio SEO booth to say hello and get a free demo of our local software.
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Why Attend?   Join us in New York City for the world’s largest search engine marketing conference and expo! With over 60 sessions across multiple tracks, you can customize the program to meet your needs, whether you’re a search veteran or just getting started, work for a Fortune 500 company, an agency or own a small business. Stop by the Rio SEO booth to say hello and get a free demo of our local and social software
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Why Attend?   Over 5,000 professionals will gather in Seattle for the Shop.org Summit, a 21Ž2 day event specifically for digital and multichannel retailers. Get the rush of discovering new ideas, getting actionable takeaways and building strong relationships with the brightest and most innovative players in the digital retail world. Stop by the Rio SEO booth to say hello and get a free demo of our local and social software!

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Accurate tracking, measurement, and reporting is mission critical for local SEO marketers. Brands have a massive amount of local and organic search data available to them (especially those with multiple locations), but not all data is created equal.

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By Karisa Macias / Marketing Manager, Rio SEO   Last week we held a webinar hosted by the folks at Digital Marketing Depot entitled “How Local SEO Automation Delivers Results for Multi-Location Businesses.” For local SEO marketers, accurate tracking, measurement and reporting is critical to save time and keep costs in line.   continue reading
Multi-location Businesses to Benefit from Integrated Local Listing Management and Greater Local Search Engine Visibility   SAN DIEGO, July 24, 2014 – Rio SEO, with its award-winning local SEO automation and local listing management software, has been selected as a Factual Trusted Data Contributor. Effective immediately, multi-location businesses on the Rio platform now have even more direct API (Application Programming Interface) access to a trusted data source in the local search ecosystem.   continue reading
When asked to rate their biggest challenges with managing digital media for their business, 47% of local business owners said they don’t have enough knowledge or expertise; 43% said they don’t have enough time; and 26% said they don’t have enough resources, according to a Local Search Association/Thrive Analytics survey conducted earlier this year.   continue reading
Tuesday, July 15, 2014 - 1:00 PM EDT   local seo automation delivers results Digital marketers are challenged every day to deliver ROI metrics that measures the effectiveness of new technologies. Local SEO is a multi-faceted tactic that like any initiative requires planning, execution, measurement and ongoing optimization. We will be discussing the importance of measuring your local SEO coverage. As user experience becomes more important in the local search ranking factors, it's key to have the right tools to measure performance to make our daily working lives easier and more effective.   continue reading
LSA hat trickLast month, I praised major data aggregators for their contributions to the accelerated evolution of local search. Capitalizing on their overall benefits requires a three-prong approach.   continue reading
Mobile devices now represent one-quarter of global Internet use; mobile search accounts for one-third of all search. Perhaps even more important for search marketers, nearly 80 percent of local searches on mobile devices turn into purchases, and almost 90 percent of those purchases are made in a physical store, according to comScore research sponsored by Neustar Localeze and 15miles.   Creating a relevant, compelling online user experience across digital screens is critical for capturing this growing search audience. This whitepaper explores the importance of delivering optimized user experiences by screen size, as well as the steps necessary for developing an effective mobile and local SEO strategy. The whitepaper presents local SEO best practices for desktop, tablet and mobile users, including examples from national home security brand ADT’s mobile search initiatives. continue reading

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