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Webinar Banner   Google announced that mobile search volume has finally overtaken desktop search, not only in the U.S., but in 10 countries including Canada, the United States and Japan. And Comscore research indicates that 78 % of local-mobile searches resulted in an offline purchase (usually in a few hours).   Attendees will learn how:   1. This shift to mobile has had a huge impact on local search results for multi-location business in retail, banking and service industries.   2. Optimized mobile experiences including mobile pages, listings, offers and store finders are proving to deliver the cheapest search traffic; often 90% less the SEM.   3. Managing and measuring mobile local search traffic will prove to be your lowest cost of search traffic and customer acquisition.   Register Now >

Christmas world 2015  (clipping path included)

Local SEO has evolved at rapid-fire pace over the last three years, a trend that will continue into 2015. Smart marketers have their eyes on upcoming trends in local and are getting in position to reap maximum benefit.   continue reading
Best PracticeIn the constantly shifting local search landscape, where it can feel like the targets are forever on the move, marketers are scrambling to measure the ROI or their efforts. For local SEO, marketers utilizing best SEO practices are critical to driving maximum impact before and during the upcoming holiday season.   continue reading
We recently did a presentation at SMX East in NYC regarding Google’s latest algorithm update. We shared the local SEO key performance indicators to track as well as the tools marketers will need to pigeon-proof your web presence. Since we had such positive feedback, we thought we’d dive a little deeper into the tips and tricks to the lovely world of algorithms, as they relate to local search. continue reading
Rio SEO_local_seo_holiday_shoppingNow that retailers are on the tail end of the back-to-school rush – the second busiest shopping period behind the upcoming winter holidays – the question is: How well is your business prepared to dominate local search results for your products and services this year? continue reading
gears-combine-acquisition-merger-ss-1920-800x450Covario, one of the very large search marketing agencies in the US with over 220* employees, has announced they will be acquired by Dentsu Aegis Network.   continue reading
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Locally targeted ad spending by U.S. national brands is projected to grow from $54.4 billion in 2014 to $68.9 billion in 2018, according to BIA/Kelsey’s U.S. Local Media Forecast. More than two-thirds of the brands surveyed by BIA/Kelsey say they already invest in local marketing initiatives.   Consumer demand for online local information is driving much of this growth. Four in five consumers now use search engines to find local information, according to Understanding Consumer Local Search Behavior, a research report published by Google/Ipsos MediaCT/Purchased in May 2014. The vast majority of those consumers – 88 percent – search on their smartphones. continue reading
Rio SEO among Inaugural Award Winners being featured in a Free Webinar   SAN DIEGO, June 18, 2014 – Four of the Local Search Association’s inaugural “Ad to Action” award winners will come together for a free webinar July 22, focusing on what it takes to be named best-in-class when it comes to local advertising and marketing.   Rio SEO, with its award-winning local SEO automation and local listing management software, was recognized for its Local Listing Manager™ solution, which delivers unlimited optimized local business data via both bulk feed and API (application programming interface) to the major search engines, data aggregators, social networks, and Internet Yellow Page directories.   continue reading
Business Listings: Local Listing Manager™ by Rio SEO. Rio SEO’s Local Listing Manager software is the only available solution that can deliver unlimited optimized local business data via bulk feed or API to all the major search engines and data aggregators.
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Real-time Local Business Updates Garner Multi-location Businesses Local Search Engine Visibility   SAN DIEGO, Feb. 19, 2014 – Rio SEO, the leader in local SEO automation and local listing management software, today announced direct API (Application Programming Interface) integration with Factual to automate syndication of relevant and enhanced local business listings through its search platform.   Factual is a data company that enables developers, publishers, and advertisers to build relevant mobile experiences using the context of location.   continue reading

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