class="archive tag tag-rio-seo tag-543 tribe-bar-is-disabled" style=" ">

Posts Tagged ‘rio seo’

You are here: Rio SEO »

By Karisa Macias / Marketing Manager, Rio SEO   go local   Brands know that local search leads to action. In their ‘Understanding Consumers’ Local Search Behavior’ research, Google discovered that 50% of consumers who conducted a local search on their smartphone visited a store within a day, while 34% of desktop and tablet searchers did the same. continue reading
banner By Dema Zlotin, CEO at Rio SEO   At some point in the not-too-distant future, we’ll have more refrigerators and cars than computers and mobile devices connected to the Internet. Just a few years ago, this sounded like the stuff of science fiction...   . . . not anymore.   By 2020, there will be over a quarter billion connected vehicles on the road, according to Gartner. We needn’t look even that far into the future anymore; today, there are 4.9 billion connected “things” in use, up 30% over last year. continue reading
By Dema Zlotin/CEO, Rio SEO   RIO-SEO-Elizabeth-Martin-Allrecipes[1]   User-generated content can be an excellent way to engage with consumers and build your brand. Here's a look at how Allrecipes.com has managed to leverage its users' enthusiasm to grow its company.   Quality content is the foundation on which all of your marketing efforts and customer experiences are built. We know that written and visual content has the power to drive search rankings, inspire social sharing, compel consumers to take action, and ultimately impact sales. continue reading
By Tyler Ludwig/ Director of Product & Product Strategy, Rio SEO   Going Local with Google at Rio SEO’s Local Search Summit 2015 Last week in sunny San Diego, Community Manager for Google My Business Jade Wang opened Rio SEO’s Local Search Summit conference with an information-packed keynote for local and multi-location marketers. continue reading
In:   by: jhall Tags: , , , , Comments: (0)
Local Search Association   Local is fast becoming the center of the new digital media universe. Whether you call it “last-mile advertising,” “geomarketing" or “location-based targeting,” the local market is highly dynamic and changing fast.   The 2015 Local Search Association Conference in Los Angeles April 20-22, will offer a 360 degree view of what’s going on today with a host of new speakers, session topics and formats that offer deeper insights and more audience engagement. As you make your travel plans for 2015, make sure to block off April 20-22 to join us in LA.   As of Feb. 12, Local Search Association already has 30 diverse and interesting companies set to sponsor and/or exhibit at the event, with many others in the works. You can expect to see high ranking reps from all of the companies below.   Rio SEO’s CEO Dema Zlotin will be speaking. You don’t want to miss this important event!   Register Today!
RIO-SEO-4681-web-use-only Author: Dema Zlotin   Yesterday, Rio SEO recently hosted some of the most brilliant minds in local search at Local Search Summit 2015 in San Diego. Speakers from Google, Microsoft, YP, MapQuest, Forrester Research, InfoGroup, Factual, Nuestar, Acxiom and more converged on the Kona Kai Resort to share their best local search advice with attending brands.   continue reading
Denver Colorado Downtown Area   With over 15 years of experience delivering the most cutting edge digital marketing events around the world, ClickZ Live (formerly SES Conference & Expo) provides an unrivaled forum to hear from world-renowned speakers as they deliver an action packed, educationally focused agenda on the latest digital marketing tips, tricks and tools that will blow your mind, make you re-think your strategy and provide actionable takeaways to revolutionize your marketing campaigns. continue reading
Denver Colorado Downtown Area   With over 15 years of experience delivering the most cutting edge digital marketing events around the world, ClickZ Live (formerly SES Conference & Expo) provides an unrivaled forum to hear from world-renowned speakers as they deliver an action packed, educationally focused agenda on the latest digital marketing tips, tricks and tools that will blow your mind, make you re-think your strategy and provide actionable takeaways to revolutionize your marketing campaigns. continue reading
Local Data Summit The Power of Data   Beacons, mobile signals, search behavior, purchases, loyalty and more. Local is undergoing radical transformation, in large part due to the unprecedented flush of information about businesses and consumers. Local Data Summit offers insights into what’s happening today and how it will impact your business in the coming years.   Don't miss this important event. Who's coming: Factual, xAd, Esri, Placed, Mastercard, Closely & more. Plus: Networking ski day for attendees on March 6th!   Other topics to be discussed include:  
  • THE SHOPPER MARKETING OPPORTUNITY
  • SOLVING THE MOBILE MARKETING ATTRIBUTION PROBLEM
  • WHAT PAYMENTS DATA CAN TELL US
  • HOW SMBS ARE INTERACTING WITH THEIR DATA
  • THE PRIVACY DILEMMA
  Register Today!
Ever since Google rolled out its Pigeon algorithm for local search last year, local businesses have scrambled to keep up with ever-evolving search criteria to claim those coveted top spots on mobile.
Pigeon was a game changer for local search, as the update altered local results and changed the way that the search engine interpreted location tools. Pigeon also changed search results within Google Maps, which can be either a bust or boon to local businesses, since maps results show up first in Google mobile searches. With so many changes, and so little space on a mobile screen, local businesses must be more focused than ever on optimizing for local search. Here are some top tips to optimize mobile for best results with Pigeon. continue reading

Subscribe to our newsletter!

Latest from Instagram