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Local U Advanced

The top experts in Local Search under one roof with one goal…sharing everything.

  Whether you run an agency that serves brick-and-mortar businesses, work in-house for a large brand or Internet Yellow Pages publisher, or are trying to find the hottest opportunity in the bloodiest of all bleeding edges in search marketing, you won’t want to miss Local U Advanced.   These sessions will be action-packed, presented at an advanced level and feature ALL of the most up-to-date information about what’s working and what’s not in Local Search Engine Optimization.   At our afternoon roundtables, there will be plenty of knowledge sharing all-around – not just from the panelists but between the attendees as well. You’ll also have the option to take a deep dive in one of three lab sessions.   Join your Local Search peers in an intimate environment at this SMX workshop and take your business (or your clients’ businesses) to the next level.   Don’t miss this exclusive event. Local U Advanced will take place on June 10, 2014 at the Bell Harbor International Conference Center.   Space for this workshop is extremely limited, so sign up today.   View Event Website
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IRCE2014  

Why Attend?

  IRCE 2014 promises to be an extraordinary event as we celebrate our 10th year as the world’s largest e-commerce conference and exhibition.  
  • IRCE's renowed agenda continues to be developed by the editorial experts at Internet Retailer magazine
  • 92% of attendees rate the conference as excellent or very good
  • Our highly qualified audience represents companies of all sizes from every industry segment
  • Our exhibit hall offers an unrivaled collection of vendors to provide solutions for your business
  • As the largest event in the e-commerce industry, IRCE is THE networking event of the year
  For all businesses looking for strategies to grow their online commerce revenue, there is no better conference than IRCE.   View Event Website
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Street_Fight_Summit_West_RGB-650px  

The Future of Local Tech

  It’s not only about landing upon what works — success in the rapidly evolving hyperlocal space comes down to anticipating what lies ahead. Street Fight Summit West 2014 will again bring some of the hottest  up-and-coming startups to the stage, as well as focus on-stage discussions on the tools and strategies that leading companies are hammering out behind the scenes.   Some topics on tap: Unleashing mobile’s great potential; much-needed next phases in local search and discovery; the little talked-about evolution and impact of same-day delivery services; automation tools that are transforming local marketing in a profound manner. Don’t miss this important annual event.   View Event Website
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Search Insider Summit Florid 2014 Lead -- don't follow. It may sound like a cliché, but that's how leading search marketers build classic brands. They drive a path from start to finish, creating and developing experiences across media channels and devices. They do not repurpose what others do, but rather gain inspiration and insight from the past to forge their own path toward the future. These marketers blaze a trail for others. They are free thinkers, innovators, Search Insider Summit insiders. continue reading
Date: Apr 22, 2014 1:00 EDT (10:00PDT) Local SEO Webinar   We will be discussing the importance of optimizing your local SEO program for multiple screens including desktop, tablet, mobile, and responsive design. As user experience becomes more important in the Local Search Ranking Factors, its key to have a strategy in place now rather than later. continue reading
A leading CRM technology company faced the challenge of driving paid registrants to its annual customer and partner conference, ensuring that the goal of having more than 9,000 paid attendees was achieved. Each registration carries a value of nearly $2,000.   Traditional marketing strategies involving PR, email, and paid media tactics were no longer driving registrations the way they did in the past, as early-bird registrations were lackluster. In an effort to break free of a bleak registration trajectory, this global organization deployed Rio SEO’s social marketing technology on its event marketing site.   Learn how Rio SEO's Social Analytics gave insight into "More than $2.9 million in registration revenue that came from sharing and earned media channels" by downloading the case study below. continue reading

Thursday, April 10, 2014 2:00 PM - 3:00 PM EST

  local listinmanagement webinar Multi-location businesses, especially national brands with thousands of locations, struggle to manage the accuracy and consistency of their local business information.  Yet, using local listings to drive search traffic has proven to deliver the lowest cost per acquisition in the search industry to date. During this webinar, Rio SEO will share the processes used and the results seen by big brands that are managing their local business listings in bulk.  
By / Interactive Marketing Manager, Rio SEO   Local SEO Spring Cleaning Tips Spring is finally here...and so are the countless ways you can bring local SEO into your marketing campaigns for 2014!   The days where a business owner could simply have a website and submit his or her information to Google Places are long gone. If you're a multi-location brand, doing this for hundreds or thousands of local businesses is simply not scalable. Fortunately getting a jump-start for spring can be achieved with five essential updates to your existing marketing campaigns: continue reading
Bill Connard, the Vice President of Local Search Solutions at Rio SEO – the software automation and analytics division of Covario, based in San Diego, California joins Enterprise Radio to tell us more about the fast-growing field of Local SEO, how it works, and its impact on businesses and retailers nationwide.   continue reading
One of the things I’ve been pondering lately revolves around the digital marketing and social media buzz words:  Owned, Paid and Earned.   While these words imply different channels, marketer relationships with those channels, media formats, their audience reach and persona types, I believe it is time to stop considering them mutually exclusive silos.   continue reading


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