By Thomas Kim / Product Manager, Rio SEO
In a recent piece I wrote for WOMMA's blog, I touched on the need for clarity and purpose in the collection of data on a large scale – more specifically, in the context of social sharing and content marketing. And when we talk about clarity, we almost certainly mean to include the elements of transparency. Companies in the business of collecting and managing large datasets – whether it's for the purpose of research and learning or for the ability to deliver an ad for that new iPad mini, exactly when you're most apt to purchase that product – bear the responsibility of keeping that valuable data in confidence and in the public's trust. Data should be collected willingly and people should have a clear option of not participating with their data in the process if they should decide.
continue reading
Rio SEO Software Tools Will Provide Valuable Customer Insights and SEO Analysis
SAN DIEGO, June 12, 2013 – Rio SEO, the leader in SEO automation and an award-winning provider of SaaS-based enterprise search, local SEO and social media marketing tools, today announced that its enterprise SEO platform has been selected by Ooma, Inc. to provide insights that will improve search engine discovery and content visibility for the company’s smart home and business communications systems. continue reading
SAN DIEGO, June 12, 2013 – Rio SEO, the leader in SEO automation and an award-winning provider of SaaS-based enterprise search, local SEO and social media marketing tools, today announced that its enterprise SEO platform has been selected by Ooma, Inc. to provide insights that will improve search engine discovery and content visibility for the company’s smart home and business communications systems. continue reading
As the volume of social information that data companies continue to collect on a daily basis skyrockets well into the petabyte range (Facebook alone records more than 500 Terabytes of data a day!), it's no surprise that issues of ethics and privacy disclosures have become critical and hot topics of discussion, not just within industry, but also in terms of government involvement. continue reading
The Internet is full of information and services, but if the visibility of the site is low it will not be accessed by many visitors, resulting in lost revenue and maybe even causing the eventual closure of the business. Even companies that have been established decades ago have to increase their web presence if they want to continue operating.
continue reading
by Michael Rosa/SEO Strategist with contributions from Mick Wilson, Director, Client Services
A few weeks ago, the most recognizable voice of Google, web spam expert Matt Cutts announced a new Penguin update to be released over the summer. Matt teased us with vague descriptions of the areas targeted by the upcoming algorithm updates, tactics targeted to include advertorials that pass page rank, better link scheme analysis and domain name clustering among others. SEO’s both enterprise level and local marketers everywhere started waiting for the impact to hit. On the afternoon of May 22, 2013 Cutts confirmed with a tweet that Penguin 4.0 was being pushed to Google’s data centers.
continue reading
