social trends


YOUtility and Other Social Trends and Tips from the 2013 WOMMA Summit

By |December 3rd, 2013|

By Rachel Ullstrom / Social Account Director, Rio SEO

This past week the Rio SEO Social team was in full force at the Word of Mouth Marketing Association (WOMMA) Summit (#WOMMASummit) in beautiful yet cold Nashville, Tenn. In general, it was great to see so much cohesion in the industry in terms of insights, metrics and overarching themes. My general takeaways were around shareable content, as well as consumer-centric outreach and strategy.