About Kristi Hedin

Kristi Hedin is a Marketing Manager at Rio SEO with expertise in digital marketing, technology and all things creative.

Get to Know the GMB Expert Program with Gold Product Expert Krystal Taing

By | 2019-01-09T15:06:43+00:00 January 9th, 2019|Categories: Rio SEO Blog|

Looking for unbiased, proven local marketing advice? The Google My Business Community Forum is a great place to connect with vetted experts like Krystal Taing, our Listings Management Product Specialist here at Rio SEO. Krystal is a Gold Product Expert in the GMB Forum, where volunteer users from all backgrounds come to ask questions or look for advice about their local marketing issues.

Global Locator Strategy: How International Brands Succeed in Local Marketing

By | 2018-12-06T12:11:14+00:00 December 4th, 2018|Categories: POV|

Multi-location brands face unique challenges in local SEO, particularly global enterprises operating in many smaller pockets of large, diverse markets. Today, over 52% of worldwide online traffic is mobile and according to Google, a third of mobile searches have local context. When language, local customs, geo-political challenges, regional support and other factors are in play, how can large companies drive sales at the local level?

Rio SEO Delivers Listing Management and Business Insights to Brands with New Yelp Partnership

By | 2018-11-14T11:02:46+00:00 November 14th, 2018|Categories: Rio SEO Blog|

Rio SEO and Yelp work together giving multi-location brands a holistic view of the customer journey from search to sale.  Yelp Knowledge is a program which allows official partners direct access to Yelp ratings, reviews and other business data to deliver marketing analytics and actionable business intelligence to brand customers. Rio SEO's Local Reporting, designed to

Webinar: GMB Strategy – Optimizing Your Listings and Reviews

By | 2018-11-13T10:32:07+00:00 November 9th, 2018|Categories: Resources, Rio SEO Blog|

Webinar: GMB Strategy - Optimizing Your Listings and Reviews What’s Your Google My Business Strategy Optimizing Your Listings and Online Reviews? If you missed our webinar - check out this recording and learn how to optimize your GMB listings and reviews. Hosted by Rio SEO and Binary Fountain There’s no doubt Google My Business impacts

Outscore Your Competitors This Holiday Retail Season with Google Posts

By | 2018-10-19T16:25:42+00:00 October 19th, 2018|Categories: Rio SEO Blog|

Outscore Your Competitors This Holiday Retail Season with Google Posts If The National Retail Federation’s holiday shopping forecasts are in the right neighborhood (as they typically are), November and December are shaping up to be spectacularly lucrative for retailers. Those in position to capitalize on recent trends in local search are most likely to take

Your Local Strategy for the Holidays

By | 2018-10-09T11:12:18+00:00 October 9th, 2018|Categories: Rio SEO Blog|

Besides it being the busiest shopping season of the year, there’s plenty of reason to get excited about the upcoming holidays. We’re talking about more than what’s in your stocking! Major updates and new features in local search are giving multi-location brands not only greater insight into their local consumers, but a myriad ways to

2018 GMB Timeline of Updates

By | 2019-02-12T11:17:34+00:00 September 26th, 2018|Categories: Resources, Rio SEO Blog|

  2018 Google My Business Timeline of Features to Date We understand that enterprise businesses face unique challenges and nuances when it comes to managing Google My Business at scale. This resource includes all impactful changes to GMB that we deem relevant to enterprise businesses. Whether it’s a new attribute or an entirely new set of

5 Ways to Leverage Local This Holiday Shopping Season

By | 2018-09-18T16:00:37+00:00 September 18th, 2018|Categories: Rio SEO Blog|

Marketers already in hot pursuit of the constantly connected consumer have a lot to look forward to this holiday season, and much to do to prepare. Retail sales are expected to rise 3.8% in the US this season, with e-commerce attracting a good deal more shoppers with a projected 15.3% growth rate. Multi-location businesses are