Google’s Local 3-Pack is an incredibly valuable piece of real estate for local businesses, especially in competitive local markets. Learn what Google is looking for in local listings worthy of the 3-pack right now, which ranking factors impact Local Pack listings most, and how you can help all of your locations improve their local visibility.
Google gave business locations an additional opportunity to enhance their local visibility with an update to ‘Offers,’ a type of Google Post, recently. The change gives Offers more dedicated space within the local panel and allows businesses to load up to 10 Offers in the carousel. “The new layout introduces a dedicated space for business owners to feature their most recent offers—making a quick decision for their potential customers even easier,” GMB Senior Product Manager Amir Fish wrote in the feature announcement. Multi-location retailers need smart, scalable local SEO strategies to increase online visibility, convert more potential customers and ultimately boost revenue. These five local SEO strategies are critical to get right across the brand.
If you weren't able to attend the most recent LocalU in beautiful Santa Monica, California, you missed out on more than just the sunshine. Check out Rio's Krsytal Taing's article to gain some insight on all the highlights from this intensive one-day event.
Search engine evolution, new technologies, and rapidly changing consumer behavior are driving massive changes across the local search landscape. In this webinar you will learn how enterprise brands can focus in on the most impactful local search tactics and strategies for their hundreds or thousands of individual locations.
Search engine evolution, new technologies, and rapidly changing consumer behavior are driving massive changes across the local search landscape. In this webinar recap you will learn how enterprise brands can focus in on the most impactful local search tactics and strategies for their hundreds or thousands of individual locations.
Last week, Google officially launched the new Agency Dashboard. The impact it could have on your agency or business depends on how you had previously set up and managed businesses within GMB. Whether you were managing individual locations or bulk verified and chain accounts is also a factor. For agencies managing individual locations and SMB brands,
Last week’s LocalU Advanced was packed with informative, inspirational sessions and conversations all about my favorite topic: the latest in local search. Local experts from all industries gathered in Austin, Texas to share their unique, in-depth insights around what’s new, what’s changed and what we should all be focusing on. There was no shortage of
Google My Business is evolving at a rapid clip to keep pace with the needs and wants of constantly connected consumers. Every few weeks, it seems, an exciting new capability or updated functionality is announced. Each update is designed to extend your local reach and visibility--if you know how to optimize for it. Recently, we’ve
The holiday shopping season is almost upon us and this year, 80% of consumers will be using a search engine to find information about businesses in their local area. They’ll be using voice assistants and mobile devices as well as desktop, and they expect to be able to find local businesses to fulfill their immediate