About Krystal Taing

Krystal Taing leads local listing management strategy for global enterprise brands at Rio SEO across a variety of industries, from retail to hospitality, to healthcare to finance and beyond.

6 Effective Ways for Multi-location Brands to Boost Search Engine Visibility through Local Listings

By |2019-06-24T00:25:12-07:00June 5, 2019|

Managing your online local listings as a multi-location brand is both an art and a science. The landscape for how consumers find (and refer) businesses continues to change at a furious pace. The good news: There is an ever-growing list of digital resources that can help prospective customers find nearby locations of large organizations, and it extends beyond search engine giants like Google, Yahoo and Bing. Here are some tips on how your brand can boost search engine visibility through local listings.

How to Update Your GMB Listing When You Move, Buy or Sell a Business

By |2019-06-24T00:34:26-07:00May 23, 2019|

When looking for local goods and services, consumers want to experience as little friction as possible. Utilizing Google My Business (GMB) to manage your listings helps streamline this process, bringing more eyeballs and foot traffic to your location. Fortunately, updating your listings is straightforward with GMB. To help get you started, here are the steps you should take if you are moving, buying or selling.

Local Reviews Insights to Improve Your Strategy at Scale [Webinar]

By |2019-06-24T00:53:51-07:00April 30, 2019|

Consumers want to see reviews prior to making a purchase—in fact, 72% will not take action until they’ve read what others think about their dealings with your business. Reviews are critically important even before a searcher has a chance to read them through. In this webinar recap, you'll learn five impactful insights your brand can utilize for a smarter, more effective reviews strategy.

How to Optimize for the Google Local 3-Pack

By |2019-06-24T00:01:38-07:00April 18, 2019|

Google’s Local 3-Pack is an incredibly valuable piece of real estate for local businesses, especially in competitive local markets. Learn what Google is looking for in local listings worthy of the 3-pack right now, which ranking factors impact Local Pack listings most, and how you can help all of your locations improve their local visibility.

‘Offers’ Now Have Extra Visibility on Your Locations’ GMB Local Panel

By |2019-04-25T15:48:31-07:00March 12, 2019|

Google gave business locations an additional opportunity to enhance their local visibility with an update to ‘Offers,’ a type of Google Post, recently. The change gives Offers more dedicated space within the local panel and allows businesses to load up to 10 Offers in the carousel. “The new layout introduces a dedicated space for business owners to feature their most recent offers—making a quick decision for their potential customers even easier,” GMB Senior Product Manager Amir Fish wrote in the feature announcement.