How to Optimize Google Business Photos to Improve Search Visibility
The old adage "a picture is worth a thousand words" has never held more significance when it comes to your Google Business Profile, or formerly known as Google My Business. When potential customers seek your business, most will be naturally drawn to visuals rather than text. A recent study found 59% of consumers think visual
Google Business Profile Agency Dashboard 101: Tips for Getting Started
Managing marketing an abundance of business locations effectively can be burdensome for even the most seasoned marketer. For enterprise multi-location brands, engaging an agency partner can help alleviate the burden of managing your locations' Google Business Profiles at scale. Through detailed and ongoing location management, agencies enable quick updates across all prominent search engines, such
Continuous Scrolling on Google Mobile: What Does it Mean For Brands?
Google recently announced a major change to the mobile search experience by way of the introduction of continuous scrolling. This new functionality builds on This new functionality builds on the search engine marketshare leader's redesign of the mobile search results page, which began rolling out early in 2021. By removing the natural stopping point that
Google Business Profile Messaging Feature Can Now Automate FAQs Responses
There’s a new automated Google Business Profile Messaging response feature, and it’s great news for enterprise brands. Now, you can create up to 10 frequently asked questions (FAQs) with standard responses automatically sent to Google Maps and Google Search users who ask specific questions via your business listings. These FAQs can vary for each of
Google Joins Yelp in Inclusivity Efforts with LGBTQ-Owned Attribute For Local Businesses
When potential customers are using Google Search and Maps to find businesses nearby, they'll now see a new attribute in business profiles of inclusive businesses owned by LGTBQ+ entrepreneurs. Google has taken another step towards inclusivity with a new Google Business Profile feature that allows business owners from the LGBTQ community to distinguish their business
5 Tips to Protect Your Google Business Profile Hours From Unwanted Updates
Have you ever been offput by an initial impression? Whether a person or a business, a first impression can be a lasting impression — both good or bad. As a business, your Google Business Profile (GBP) is essentially the first point of contact most local customers have with your brand. It's your first opportunity to build trust,
INFOGRAPHIC: How Brands Can Boost Their Local Web Presence
Your local web presence is a powerful driving force behind business growth. This can be proven by the fact that more than 46% of the searches on Google have local intent. If your brand is not optimized to appear in the local search, you are missing out on the opportunity to convert nearby local customers.
Emergency Help Google Attributes for Ukraine
As Russia continues its war on Ukraine, businesses and people worldwide have been looking for ways to help those affected. There's been a widespread emergency appeal since the invasion launched. Now, organizations are seeking to provide information and resources for incoming refugees, and Google has stepped up to help businesses deliver up-to-date information to those
How To Edit Your Google Business Profile [Guest Post]
“How To Edit Your Google Business Profile” is a guest post by Sherry Bonelli. Getting your local business to rank high on Google Search and Maps organically continues to be one of the best ways for local businesses to get more website visits, calls, customers to their physical location– and more sales. And ranking in