Retail Content Archive

Your Summer Retail Checklist: Get Your Multi-Location Brands Ready for Warmer Temps with Consumer Engagement Marketing

By Brian Smith|2020-08-18T12:26:19-07:00July 9, 2019|Business Listings, Local SEO, Retail|

Summer is here, and people are gearing up to enjoy the longer days, warmer weather and seasonal activities for as long as the season lasts. If you manage a multi-location retail business, summer can mean many things, such as changes in hours, increases in consumer activity and a shift in demand for certain seasonal items. This summer, use this checklist to better engage your customers and boost your seasonal sales.

5 Local SEO Retail Industry Strategies to Boost Revenue

By Tyler Ludwig|2020-08-18T12:27:33-07:00March 4, 2019|Google Business Profile, Local SEO, Retail|

In competitive local retail markets, brands must do everything in their power to be seen and located. Consumers are constantly searching for goods and services near them—often even while they’re already in retail stores, looking at products. Multi-location retailers need smart, scalable local SEO strategies to increase online visibility, convert more potential customers and ultimately boost revenue. These five local SEO strategies are critical to get right across the brand.

Outscore Your Competitors This Holiday Retail Season with Google Posts

By Kristi Hedin|2020-08-18T12:28:16-07:00October 19, 2018|Google Business Profile, Local SEO, Retail|

Outscore Your Competitors This Holiday Retail Season with Google Posts If The National Retail Federation’s holiday shopping forecasts are in the right neighborhood (as they typically are), November and December are shaping up to be spectacularly lucrative for retailers. Those in position to capitalize on recent trends in local search are most likely to take

Local Listing Management for Grand Opening Retail Success

By Rio SEO|2020-08-18T12:29:02-07:00December 18, 2017|Resources, Retail|

The State of Retail Although e-commerce titans like Amazon are delivering seamless, convenient shopping experiences to mobile and online consumers, 94% of all retail sales still take place in stores. Grand openings and expansion are still a reality for many successful retailers. But if you build it, will they come? There

Pop-Up Retailer Drives Search Visibility, Rankings & In-Store Traffic for 1,400 Short-Season Locations

By Rio SEO|2020-08-18T12:29:53-07:00December 18, 2017|Case Studies, Retail|

The pop-up store industry, once considered little more than a fun trend, has grown to $10 billion in annual sales and may well be the future of a large segment of retail. Brands looking to offer unique shopping experiences are using stores-within-stores, kiosks and even mobile retail units to provide shoppers

Case Study: Pet Retailer Unleashes the Power of Its Local Search Strategy

By Rio SEO|2020-08-18T12:33:24-07:00November 21, 2016|Case Studies, Retail|

A pet specialty retailer with 1,516 retail locations across the U.S., Mexico, and Puerto Rico and 50 years of service under its belt came to Rio SEO with a challenge common among multi-location brands. Despite the quality and diversity of the services provided in-store, the brand had

Case Study: Large National Retailer with Seasonal Opportunity Achieves Top Rankings in Accelerated Timeframe

By Rio SEO|2020-08-18T12:34:43-07:00May 16, 2016|Case Studies, Retail|

Case Study : Large National Retailer with Seasonal Opportunity Achieves Top Rankings in Accelerated Timeframe Retailers in seasonal markets face daunting local marketing challenges. We studied one national retailer who has mere weeks to launch and promote more than 300 stores to achieve success. Under this

Case Study: National retailer increases revenue 41% with turnkey solution that strengthens customer relationships in enhanced local ecosystem

By Rio SEO|2020-08-18T12:35:31-07:00May 16, 2016|Case Studies, Retail|

Case Study: National retailer increases revenue 41% with turnkey solution that strengthens customer relationships in enhanced local ecosystem With over 1,000 locations across the U.S. and the pursuit of expansive national growth, a national retailer sought a highly optimized, turnkey solution to power a genuine connection with customers (and

12 Retail Marketing Tactics for Your Most Successful Christmas Yet

By Rio SEO|2021-01-21T08:32:41-08:00November 11, 2015|Blog Posts, Local SEO, Retail|

T’was a month before Black Friday and all through the industry…. The 2015 holiday retail season may be significantly higher than last year – the National Retail Federation’s annual survey of shoppers found that most intended to spend 1% more per respondent with an average spend per shopper of $805 – which is the highest

Podcast: Local SEO and its impact on businesses and retailers nationwide with Bill Connard

By Rio SEO|2020-08-18T12:37:36-07:00April 7, 2014|In the News, Retail|

Bill Connard, the Vice President of Local Search Solutions at Rio SEO – the software automation and analytics division of Covario, based in San Diego, California joins Enterprise Radio to tell us more about the fast-growing field of Local SEO, how it works, and its impact on businesses and retailers nationwide.