Media
Search Engine Journal | How To Get Quality Backlinks: 12 Ways That Really Work
As Google shares, prominence is based on “information that Google has about a business, from across the web, like links, articles, and directories.” And, it's a top search ranking factor. Every business needs quality, white hat backlinks. White hat backlinks essentially serve as a vote of confidence from a website and tell Google your web page is
Search Engine Journal | 5 Actionable Strategies To Improve Local Customer Experience At Scale
Customer experience (CX) is more than just a buzzword – it’s what shapes a customer’s impression of your brand and how they talk about you with their friends, family, and business partners. But as you think about scaling your CX efforts and local experience optimization, you may be wondering – where do you begin? Today, we’ll talk
Search Engine Land | Revolutionizing customer experiences at every touchpoint
Providing a memorable and consistent customer experience is more crucial and challenging than ever. Businesses must consistently adapt by adopting new technologies, reliably benchmarking performance, and listening to critical customer feedback to deliver unparalleled value and achieve positive growth. Highly personalized, seamless experiences are at the forefront of customer expectations, which means businesses must evolve
Search Engine Journal | The Top 8 Heatmap Software Options Compared
Knowing how visitors are engaging with your website can provide your brand with invaluable insights. Are users finding what they’re looking for right away? Where and what are they clicking? Do they make it below the fold? Answering these questions requires one simple solution: heatmap software. In this post, we will explore the top heatmap
Search Engine Journal | How To Delete Google Reviews (And When You Should)
Unfortunately, not all Google reviews are glowing. But when should you delete bad reviews and how do you go about it? For local businesses, 98% of consumers read online reviews. Additionally, 81% of consumers turn to Google as their business review platform of choice to solidify their purchasing decisions. While customers can control the content they post