Our CEO, Dema Zlotin will be speaking on a panel at the upcoming Argyle Financial Service Forum: Marketing & Technology Innovation.
The panel topic will be: Driving Engagement through Mobile & Social
- Delighting the customer through convenient mobile experiences
- Driving positive, humanized brand interactions through social
- Leveraging app & social data to personalized interactions
- Anticipating regulation barriers and potential threats posed by social media
Argyle Executive Forum that brings together leading digital marketing executives. The best-in-class program is geared specifically towards Chief Marketing Officers, Chief Digital Officers, as well as Marketing, Brand Strategy, Digital, and Analytics VPs and Directors in a leadership role.
Neve Thind – Director of Marketing Operations & Technology, Voya Financial
Kaydee Bridges – Vice President, Digital & Social Media Strategy, Goldman Sachs
Joe Cohen – Chief Communications Officer, AXIS Capital
Falguni Desai – Global Head of Strategy, Electronic Trading Technology
Credit Suisse – Stephen Jalkut, Head of Marketing, Tokio Marine Holdings
Dema Zlotin – CEO, Rio SEO
Other topics covered by the speaking faculty include:
- How the next wave of digital transformation will continue to transform the role of the marketing leader and the traditional executive team structure
- The next frontier of content marketing in a digitally driven ecosystem
- How next generation analytical capabilities will further transform the most in demand marketing skills
- Deciphering a ballooning amount of data to better understand the customer
- How the world’s most innovative brands are deliver personalized, meaningful brand experiences
The keynote presentations, fireside chats, panel sessions, and networking breaks will enable candid discussions with peers focused on these topics and more.