Three moves in the online space – one in search, another in email and a third in online experience – may push brands to higher consumers engagement levels.
First up, Rio SEO, who has acquired Top Local Search. The acquisition will give Rio SEO customers access to five hyper local options for campaigns. Going local with search has been shown to have good results for businesses – localizing search ads can help bring foot traffic and may more deeply engage consumers who want to support local businesses.
The new solutions include Rio SEO Location Finder, Rio SEO Mobile Location Finder, Rio SEO Local Search Optimizer, Rio SEO Local Map Optimizer and Rio SEO IYP Link Optimizer.
Read the full story: www.bizreport.com/2012/06/3-movies-to-help-online-brands-acquire-more