Greg Sterling,VP of Strategy & Insights for the Local Search Association joins a robust roster of industry experts on the 2016 lineup for the Local Search Summit: Bringing Local to Life.
LSS is a collaborative and innovative platform where industry predictions, forward thinking, and expert advice from thought leaders can be shared in an intimate setting. The invitation-only client summit features 3 keynotes as well as 5 industry and client panels to cover all of the local search topics that are trending and important for enterprise brands. Sterling’s “State of Local” presentation will examine key trends and developments that are impacting consumers, brands and multi-location retailers in the local market.
Greg Sterling is a Contributing Editor at Search Engine Land and writes a personal blog, Screenwerk, about connecting digital media and real-world consumer behavior. Previously Sterling worked as a senior analyst for Opus Research and as SVP for The Kelsey Group (now BIA/Kelsey). He was also a founding editor of Allbusiness.com and a producer for TechTV. In a previous life Sterling practiced law in San Francisco and Los Angeles. He is frequently quoted about digital media and marketing in major online and traditional publications. Follow Greg @gsterling.