Refers to how close the keywords are on the page. As an example, if the search term contains multiple words like “SEO tool for bloggers”, then the distance between the 3 relevant words is checked in the content and the closer they are together the more relevance the web page gets.
About the Author: Chad Klingensmith
Chad is a Sr. SEO Strategist for Rio SEO. He has over 10 years of experience in the digital marketing vertical. He enjoys researching and applying cutting edge marketing strategies to help clients achieve optimal online visibility.