A backlink that stopped passing link equity to your website. This happens due to removal by the owner of the other website or moving of the page where the link was or where it was pointing to.
By Chad Klingensmith|2018-12-04T16:59:53-08:00December 4, 2018|
About the Author: Chad Klingensmith
Chad is a Sr. SEO Strategist for Rio SEO. He has over 10 years of experience in the digital marketing vertical. He enjoys researching and applying cutting edge marketing strategies to help clients achieve optimal online visibility.