WHAT:
Rio SEO, the leader in automated local and mobile search software, will co-host a webinar with Wiideman Consulting Group entitled “Guiding Your Local Search Strategy to Drive Customers In 2019.” The webinar will discuss the most impactful local search tactics and strategies for enterprise brands.

With the search engine evolution, new technologies and rapidly changing consumer behavior are driving massive changes across the local search landscape. The free webinar will examine the local search updates that drove the greatest business results in 2018 and will discuss what these changes mean for enterprise brands and its consumers in 2019.

The 45-minute webinar will help enterprise brands better understand:

  • How the biggest changes in consumer intent, search signals, knowledge panel and more impacted enterprises in 2018
  • How voice search, the mobile consumer’s journey and conversational elements are shaping the way users interact with brands
  • How to optimize content to showcase that your solution is the best answer for specific consumer needs and problems
  • Key areas of focus in 2019 and planning for 2020 and beyond

WHEN & WHERE:
Webinar: Guiding Your Local Search Strategy to Drive Customers In 2019
Wednesday, January 30, 2019; 2:00 – 2:45 p.m. EST (11:00 – 11:45 a.m. PST)
More information and to register: http://marketing.rioseo.com/guiding-your-local-search-strategy-to-drive-customers-in-2019?utm_source=gmg&utm_content=pr

WHO:
Brian Smith, director of local strategy & data partnerships at Rio SEO
Smith is a digital thought leader with more than 14 years of experience in digital strategies helping clients identify and solve their most vexing local visibility challenges. Smith’s expertise lies in paid and natural (organic & local) search optimization, conversion and attribution modeling, web design and development as well as research design and implementation for measuring ROI, to name a few.

Steve Wiideman, president at Wiideman Consulting Group
Wiideman has been a senior search strategist for a handful of notable, multi-location and e-commerce brands for more than 13 years. Wiideman’s portfolio includes local search engine optimization studying, experimenting and measuring results in Google Maps, organic, 3-pack listings and voice search engine results. He was the “2018 industry MVP in search” at the Searchie Awards, and has helped his clients earn recognition in absorbing keyword market share through innovation, strategy and project leadership.

About Rio SEO
Rio SEO is the leader in connecting consumers looking to buy products and services to local retailers and brands. Since 2006, when the reporting platform launched, Rio’s OpenLocal search technology has helped over 100 leading brands and retailers drive online, mobile and foot traffic to their websites and physical stores by deploying accurate, relevant content at scale. Rio SEO’s cloud-based Store Finder, Listing Management and enterprise reporting software powers over 150,000 locations while maintaining corporate control over data. Located in San Diego, Calif., Rio SEO ranks among the largest global providers of local search automation solutions and patented SEO reporting tools. To learn how Rio SEO can help your business of 50+ locations, visit: http://www.rioseo.com.