Local search marketing is key for any location but when faced with a competitive market, it’s essential that you have strategies to help you stand out.
The closer the user is to a location, the more likely it will rank. However, in denser areas, a location will face more competition.
By accelerating efforts around Google My Business (GMB) and location page management, a location’s relevance and prominence can increase a business’s rankings resulting in increased local visibility, especially in competitive markets.
In this post, we will break down strategies for both GMB and location pages to drive more local business.