Searchlove 2017: San Diego – Our Favorite Local Takeaways

By |2019-07-02T11:43:40-07:00March 3, 2017|

  We were lucky to join hundreds of marketers in our own backyard, at beautiful Paradise Point, for San Diego SearchLove. The two-day conference is packed with search strategies, digital analytics, content creation, and more. While the conference is predominantly search-focused, speakers present on a wealth of online marketing topics, from content marketing and advertising

Local SEO Strategies to Capitalize on Voice Search

By |2019-06-17T12:45:27-07:00August 24, 2016|

According to the Local Search Association, 60% of consumers are already using voice search. National brands that market locally must adapt their SEO strategies to capture the unique intent behind voice searches. Local search marketers must ensure that their location data is clean, optimized, and accessible to these new search engine technologies. This whitepaper,

The 3-Step Process to Local SEO KPI Measurement for Maximum ROI

By |2019-06-12T13:27:56-07:00July 25, 2014|

By Karisa Macias / Marketing Manager, Rio SEO Last week we held a webinar hosted by the folks at Digital Marketing Depot entitled “How Local SEO Automation Delivers Results for Multi-Location Businesses.” For local SEO marketers, accurate tracking, KPI measurement and reporting is critical to save time and keep costs in line. Rio SEO’s Bill

Data, Data, Everywhere!

By |2019-06-14T11:51:16-07:00April 15, 2013|

Following up on a post I did for WOMMA, it’s no surprise that I continue to see headlines about big data without much effort. It seems big data is the answer for everything. It can predict musical superstars and help your HR efforts. Additionally, it can even help you win a presidential election. Here are