5 Best Practices For Maintaining Local Listings in an Unpredictable World

By |2020-07-16T09:24:57-07:00July 16, 2020|Blog Posts, Local Marketing|

5 Best Practices For Maintaining Local Listings in an Unpredictable World The first half of 2020 has presented numerous hurdles for businesses across all verticals globally. At the start of the COVID-19 pandemic, businesses grappled with shifting their local marketing efforts entirely to accurately communicate updates to their operations--being forced to temporarily close locations when

GMB Partner Links and Food Ordering Updates For Restaurant Brands

By |2020-08-18T12:08:47-07:00July 15, 2020|Blog Posts, Local Marketing, Restaurants|

Quick-service restaurants and restaurants alike continue to muddle through the unpredictability of the COVID-19 pandemic. As closures and reopenings for businesses continue to waver at both the county and state levels across the board, the restaurant industry has been particularly hit hard as shut down orders for indoor dining have once again affected many parts

Lessons Learned from Managing Local Listings in a Time of Crisis

By |2021-01-21T09:03:39-08:00June 23, 2020|Blog Posts, Business Listings, Google My Business|

Throughout the COVID-19 pandemic, enterprise brand marketers have had their priorities shift dramatically and often. Budgets have had to be reimagined, entire campaigns reworked, and even entire business strategies rethought. Yet, throughout all of the uncertainty and turmoil, the prime concern for brands has been the need for timely, reassuring customer communications.   When a crisis

8 Best Practices We Learned from Analyzing KPIs on 200+ Brands’ Local Listings During COVID-19 [Webinar Recap]

By |2020-06-22T09:55:57-07:00June 22, 2020|Blog Posts, Google My Business|

The past few months have brought massive change to the local marketing landscape. Temporary store closures, regulatory and public health requirements, changes to hours of operation and staffing, GMB updates, and more have wreaked havoc with local business communications and operations. In order to help brands understand how the Coronavirus pandemic has impacted consumer behavior,

GMB Insights Study: Navigating Local Search in Times of Crisis [Whitepaper]

By |2020-06-18T11:53:56-07:00June 18, 2020|Blog Posts, Google My Business, Resources|

Download the GMB Insights Study Now Globally, we could have never predicted the wide-ranging business interruptions and impacts that were experienced at the onset of COVID-19. When news of the pandemic first started to circulate in late February, customers felt a vast array of emotions as fear and panic began to set in. On the

Supporting Multi-Location Businesses Through COVID-19

By |2020-05-26T16:13:47-07:00May 26, 2020|Blog Posts|

Updated May 26, 2020 As the situation surrounding the coronavirus (COVID-19) pandemic continues to evolve rapidly and new information is emerging constantly, we will be continuously updating this post with the latest information and recommendations. For a current list of platform updates, blogs, resources and other useful links, please visit our COVID-19 Local Marketing Resources

How to Perfect Your Local Strategy for New Restaurant Services

By |2020-08-18T12:09:49-07:00May 26, 2020|Blog Posts, Restaurants|

It’s Friday evening. If you’re residing in a state that is still adhering to stay-at-home orders, you’re likely lounging on your couch, contemplating what to eat for dinner. You’ve now become well-accustomed to ordering food for delivery or swinging by your favorite restaurant for curbside pickup. While going out for a nice dinner out may

COVID-19 and the Future of Local Marketing [Webinar Recap]

By |2020-05-22T09:49:53-07:00May 22, 2020|Blog Posts|

For over two months, our world and the way we shop, interact with others and consume media has been drastically altered. At first, fear and uncertainty struck us as a health crisis became a global pandemic and subsequent stay-at-home orders were mandated. Next, businesses had to adapt to new methods of operating and generating revenue

COVID-19 and the Future of Local Marketing for Brands

By |2020-05-21T16:01:50-07:00May 19, 2020|Resources|

Download the COVID-19 and the Future of Local Marketing for Brands Ebook Now The COVID-19 crisis will certainly be remembered most for its devastating impact on healthcare and humanity. Yet for businesses of all kinds around the world, the consequences of this extended period of economic interruption cannot be underestimated. While COVID-19 and the future

COVID-19 Listings Features for Enterprise Brands

By |2020-08-04T14:54:49-07:00May 14, 2020|Blog Posts|

Conveying critical information to your customers is now more important than ever, as regulations and restrictions change weekly. To communicate updates effectively, you must reach customers everywhere they’re looking for you and be aware of the features available to you at this time. But, as new features continue to be introduced to online listings frequently,