Reaching out to Brand Influencers: Be in it for the Long Haul

By |2017-12-15T11:58:45-07:00June 27th, 2014|Categories: Rio SEO Blog|Tags: , , , , |

By Rick Clancy / Senior Director, Public Relations, Rio SEO In my PR role here at Rio SEO and parent company Covario, I was flattered when the editor of Street Fight magazine recently asked for tips and best practices from our team at Rio SEO’s social technologies unit for an article about reaching out to

How Local SEO + Influencer Retargeting Can Deliver Record ROI: DMD Whitepaper

By |2017-12-20T13:02:39-07:00February 5th, 2014|Categories: Resources|Tags: , , , , , , , , , , , , |

If one were to summarize the current landscape in a sentence, a quote from Jeff Beard (SVP, General Manager for Neustar Localeze) does it nicely: What we can clearly see is that the local search market is maturing – what we previously described as a Social, Local and Mobile (SoLoMo)

Social Influencers, #Hashtags, ROI…Oh My! SMX Social 2013

By |2017-12-15T11:58:48-07:00December 10th, 2013|Categories: Rio SEO Blog|Tags: , , , |

by Tyler Ludwig / Interactive Marketing Manager, Rio SEO What the #Hashtag? Thinking back to the dawn of SMS it seems funny to think that in a few years our world would be run by acronyms, photo apps, short videos, and even vanishing photos. (Remember all your Mom’s photo books?) Over the past couple years