Top 5 Brand Questions About Local Search Answered

By |2019-06-11T10:52:08-07:00May 22, 2015|

Brands know that local search leads to action. In their ‘Understanding Consumers’ Local Search Behavior’ research, Google discovered two important metrics. First, 50% of consumers who conducted a local search on their smartphone visited a store within a day. Secondly, 34% of desktop and tablet searchers did the same. The opportunity is clear. However, brands