local listings

Everything You Need to Know About Google Penguin 4.0

By | October 4th, 2016|Categories: Rio SEO Blog|Tags: , , , , , , , , , |

Late in September, Google launched a long-awaited update to its Penguin algorithm signal, which was designed to filter spammy sites out of its search results. On September 23, the search giant announced, “We are now rolling out an update to the Penguin algorithm in all languages… Penguin is now real-time… [and] Penguin is now more

Google My Business Removes Ability to Edit Description – What It Means & What’s Next

By | August 5th, 2016|Categories: Rio SEO Blog|Tags: , , , , , , , |

As some observant clients have noted this week, it’s no longer possible to edit your business description in the Google My Business dashboard. But what does this mean for businesses and marketers, particularly those managing hundreds or even thousands of location listings? Google Confirms Removal of Editing “My Business” Description In an August 1 update

Facebook Quietly Launches Facebook.com/Services

By | January 13th, 2016|Categories: Rio SEO Blog|Tags: , , , , , , , |

Unannounced desktop feature enables users to find highest rated businesses in their area on Facebook. Early in November, Facebook prompted me with a carousel to review locations I had visited around this time last year. This early move by Facebook to create more relevant community feedback content for businesses seems especially relevant now that we’ve seen

Winning Shoppers in High Intent Micro-moments Across Channels

By | December 23rd, 2015|Categories: Rio SEO Blog|Tags: , , , , , , , , |

Smartphones have become ubiquitous in the shopping process, from discovery to comparison-shopping to actually completing transactions. The trend to mobile has dramatically and permanently changed the way shoppers look for local business information. People are increasingly searching for local business data while they’re on the go and even while in-store considering a purchase. In fact,

5 Essential Local SEO Spring Cleaning Tips to Rank on Google+

By | April 9th, 2014|Categories: Rio SEO Blog|Tags: , , , , , , , , , , , |

By Tyler Ludwig / Interactive Marketing Manager, Rio SEO Spring is finally here…and so are the countless ways you can bring local SEO into your marketing campaigns for 2014! The days where a business owner could simply have a website and submit his or her information to Google Places are long gone. If you’re a multi-location brand, doing this for hundreds or thousands of local businesses is simply not scalable. Fortunately getting a jump-start for spring can be achieved with five essential updates to your existing marketing campaigns:

Local SEO Software Provider Rio SEO Integrates with Factual for Local Business Listing Management

By | February 19th, 2014|Categories: Press Releases|Tags: , , , , , , , , , |

Real-time Local Business Updates Garner Multi-location Businesses Local Search Engine Visibility SAN DIEGO, Feb. 19, 2014 – Rio SEO, the leader in local SEO automation and local listing management software, today announced direct API (Application Programming Interface) integration with Factual to automate syndication of relevant and enhanced local business listings through its search platform. Factual is a data company that enables developers, publishers, and advertisers to build relevant mobile experiences using the context of location.

6 Key Local SEO Automation Tactics Build Relevance and Lower CPCs

By | January 23rd, 2014|Categories: Rio SEO Blog|Tags: , , , , , , , , , , |

By Bill Connard / VP of Local Search Solutions Retailers with multiple physical locations face unique challenges in local search. Chief among them is the fact that managing local SEO for stores requires an ever-increasing knowledge base and skill set. As map listings, reviews and ratings, discussions and user-generated content have converged with your own SEO efforts in impacting your local search rankings, it’s become crystal clear that manual, time and labor intensive SEO management methods have outlived their utility. Marketers have a responsibility to their brand or client to ensure the greatest performance at the lowest possible cost – to generate the best ROI. While SEO practitioners have historically struggled to prove this value, the volume and depth of the data now at our fingertips makes the value of local SEO both measurable and defensible.