Greg Sterling Joins Rio SEO’s Local Search Summit 2016 Roster

By |2019-05-29T08:59:04-07:00March 9, 2016|In the News|

Greg Sterling,VP of Strategy & Insights for the Local Search Association joins a robust roster of industry experts on the 2016 lineup for the Local Search Summit: Bringing Local to Life. LSS is a collaborative and innovative platform where industry predictions, forward thinking, and expert advice from thought leaders can be shared in an intimate setting.

Facebook Quietly Launches

By |2021-01-21T08:29:58-08:00January 13, 2016|Business Listings|

Unannounced desktop feature enables users to find highest rated businesses in their area on Facebook. Early in November, Facebook prompted me with a carousel to review locations I had visited around this time last year. This early move by Facebook to create more relevant community feedback content for businesses seems especially relevant now that we’ve seen

Transforming Mobile Searches Into Sales [Webcast]

By |2020-12-04T14:04:05-08:00October 22, 2015|In the News|

Just in time for Halloween! Kick-off the holiday shopping season with this October 27 webcast. Search Engine Land on October 22, 2015 at 2:00 pm Beacons have generated a lot of hype — especially for a technology that is essentially just another piece of plastic, unless you have a solid online-to-offline strategy in place. In

Webinar Takeaways: The Untapped Gold Mine for Lowest Cost Search Traffic

By |2021-01-22T08:13:59-08:00July 30, 2015|Local SEO|

Costs continue to rise in the increasingly competitive paid search market. To that end, Google pushes companies to improve quality and mobile-friendliness to improve user experience. As a result, marketers wonder where the most impactful local search optimizations today truly lie. The evolution of organic search to a largely mobile pursuit (Google confirmed recently that

The Impact of Google & Apple Maps Updates for Local Search – Local Search Insider

By |2017-12-15T11:58:41-08:00November 19, 2014|In the News|

In our last blog post for Local Search Insider, we shared creative ways to win the holiday shopping season with top rankings in paid, organic and maps listings. The accuracy and rankings of map listings are critical to connect and convert consumers with immediate needs, as they search for information from within the proximity of a business.

Win the Holiday Shopping Season with 3 Positions in Local Search Results – Local Search Insider

By |2021-01-22T08:17:14-08:00October 8, 2014|In the News|

Now that retailers are on the tail end of the back-to-school rush – the second busiest shopping period behind the upcoming winter holidays – the question is: How well is your business prepared to dominate local search results for your products and services this year? Mobile local search comparison shopping is all the rage for

Google’s Pigeon Local Search Update: Local SEO Tools – Local Search Insider

By |2017-12-15T11:58:44-08:00August 27, 2014|In the News|

We recently contributed to a blog about Google's new "Pigeon" algorithm update, a major local algorithm change rolled out July 24 affecting Google Maps and local Google search results. Now that the dust has settled, local SEO practitioners can focus on the strategy and tools to prepare for the next inevitable algorithm shake-up. Google's algorithms

Local Search Association Judges Speak Out on Rio SEO Winning the ‘Ad to Action’ Award for its Local Listing Manager Software

By |2019-12-13T02:55:55-08:00June 18, 2014|Press Releases|

Rio SEO among Inaugural Award Winners being featured in a Free Webinar SAN DIEGO, June 18, 2014 – Four of the Local Search Association’s inaugural “Ad to Action” award winners will come together for a free webinar July 22, focusing on what it takes to be named best-in-class when it comes to local advertising and