As some observant clients have noted this week, it’s no longer possible to edit your business description in the Google My Business dashboard. But what does this mean for businesses and marketers, particularly those managing hundreds or even thousands of location listings? Google Confirms Removal of Editing “My Business” Description In an August 1 update
Have you registered for SIS 2016? Search Insider Summit (SIS) takes place May 4-7 in Key Largo, FL. SIS is brought to you by the MediaPost journalists and editors that produce Search Marketing Daily and theSearch Insider, important sources of news and commentary for the search marketing community. Why Should you attend? Unparalleled access
The online and offline worlds are blurring. Through mobile, the internet now touches most local activities and offline purchases – and the pace of change is accelerating. In the opening keynote at Rio SEO’s Local Search Summit (#LSS2016) in San Diego, Google My Business Content Strategist Willys DeVoll shared Google’s perspective on this rapidly evolving
Fresh from his keynote at Social Media Marketing World, serial entrepreneur and superhuman social media expert Joel Comm hit the stage at Rio SEO’s Local Search Summit (#LSS2016) to give the morning keynote. His keynote presentation took attendees on a deep dive into emerging social technologies Facebook Live and Snapchat. Being findable in traditional search
Marketers must stop thinking of mobile as a standalone channel, and instead they need to seize the opportunity for mobile to transform the customer experience. That was the message Jennifer Wise, senior analyst on the marketing team at Forrester Research, brought to Rio SEO’s Local Search Summit (#LSS2016). Wise spoke early Thursday afternoon on how
We're heading to San Francisco! Join us at the Local Search Association's conference for three days of panels covering everything from the best practices across a range of digital disciplines, to identifying critical trends and developments in the industry. Don't miss out!
Personalization is more than the latest advertising buzzword – it's a movement, driven by consumers' expressed desire for a more relevant, seamless online experience. Ad technology has made it possible to get ever more granular with our targeting, to the point you can hone in on a single user and personalize to the point