15 Expert Voice Search & Local Content Optimization Tips from #LSS2017

By |2019-07-02T11:43:06-07:00May 1, 2017|

First, Dema Zlotin kicks off #LSS2017 Last week forward-looking marketers gathered in San Diego to explore new and emerging local marketing trends. Similarly, they also discussed tactics and technologies. This third annual invitation-only Local Search Summit (LSS2017) hosted by Rio SEO was all about accelerating local. Also covered was using the smartest

10 Most Powerful Mobile & Local Marketing Stats from #LSS2016

By |2019-07-02T11:49:46-07:00May 5, 2016|

The recent Local Search Summit in San Diego afforded clients and special guests of Rio SEO an exclusive opportunity. Together, we explored the shifting local landscape with the guidance and insight of industry experts. Speakers included Greg Sterling from the Local Search Association, Forrester analyst Jennifer Wise and Google’s Willys DeVoll. Each shared top quality

10 Takeaways from #LSS2016 for Smarter Local Marketing Strategy

By |2019-07-02T11:49:49-07:00April 29, 2016|

Our recent Local Search Summit (#LSS2016) brought some of the brightest and most influential voices in local search marketing together for an intensive event packed with panels, keynotes and networking. In summary, here’s what the industry’s top experts have to say about local search strategies today, and the massive opportunity for tomorrow’s savvy marketers. Local

Integrating Hyperlocal Modified Content to Deliver a More Localized User Experience

By |2019-06-12T10:23:12-07:00May 12, 2015|

Rankings in local results are a critical consideration for businesses. This is especially true given the great commercial intent and physical proximity of local searchers. Yet how accurately can your brand measure rankings for locations within neighborhoods? We recently played host to Local Search Summit: Spring Into Local event in San Diego. There, I was

Going Local with Google at Rio SEO’s Local Search Summit 2015 – #LSS2015

By |2019-06-12T10:33:10-07:00April 22, 2015|

Last week in sunny San Diego, Community Manager for Google My Business Jade Wang opened Rio SEO’s Local Search Summit conference with an information-packed keynote for local and multi-location marketers. Wang launched her Going Local with Google presentation at Local Search Summit by identifying Google’s goals in local search: to help searchers discover new places and

17 Expert Takeaways from Local Search Summit 2015

By |2019-06-12T11:12:38-07:00April 17, 2015|

Yesterday, Rio SEO recently hosted some of the most brilliant minds in local search at Local Search Summit 2015. Attending brands included Google, Microsoft, YP, MapQuest, Forrester Research, InfoGroup, Factual, Nuestar, Acxiom and more. We converged on the Kona Kai Resort in San Diego to share the best local search advice. Many actionable takeaways emerged