Google My Business Has New Features for Service Area Businesses

By |2019-02-25T01:37:33-07:00February 19th, 2019|Categories: Rio SEO Blog|Tags: , , , , |

Google is making it easier for businesses that service a particular area to get found by consumers searching for services like theirs in Google Maps and Search. Developed by the SMB team, these updates in GMB also offer enterprise and multi-location brands the opportunity to increase the visibility of your service-area locations in local search. Here’s what’s new…

Building Consumer Trust with Hyperlocal Strategies and Partnerships

By |2019-02-04T17:23:56-07:00February 4th, 2019|Categories: Rio SEO Blog|Tags: , , , , |

“Thinking local” is in—as a matter of fact, with Google assuming local intent for more than 46% of searches, you can’t miss it. What’s more, searches for products and services “near me” are up 500% over the last 2 years. As a brand, it’s important that your locations are positioned to capitalize on a critical piece of the local puzzle. With the customer journey increasingly originating online, your first “local” impression may actually taking place online and not in the real world, as you might expect.

7/21| DMD Webinar – Local Strategies to Capitalize on Voice Search

By |2016-07-14T14:13:45-07:00July 21st, 2016|Tags: , , , , , |

Apple has Siri, Microsoft has Cortana….and now Google has Google Home. Voice search is here….and it’s here to stay. Already, 60% of consumers are using voice search, according to the Local Search Association. The challenge for national brands that market locally is to adapt your SEO strategies to capture the unique intent behind voice searches.

7/20| Bazaarvoice Webinar – Driving Local Revenue With Consumer Generated Content

By |2016-07-14T10:20:41-07:00July 20th, 2016|Tags: , , , , , , , |

Over 30% of Google searches are local. Are you being found for the searches that matter most to your business? Join us for an interactive webinar where we’ll cover the top strategies our customers use to ensure they are being found online. In this session we’ll hear from RIO SEO, a market leader in local

Greg Sterling on What’s Next in Local Search at #LSS2016

By |2017-12-15T11:58:36-07:00April 21st, 2016|Categories: Rio SEO Blog|Tags: , , , , , , , |

It’s a brave new world in local. Emerging technologies offer myriad opportunities to connect with consumers in their moments of need and the volume of available data threatens to overwhelm.  Local marketers are understandably confused about what they should be doing today, let alone where to look next. Greg Sterling, VP of Strategy & Insights

Local Search Leader Announces Integration with Google My Business

By |2017-12-15T11:58:36-07:00February 3rd, 2016|Categories: Press Releases|Tags: , , , , , |

SAN DIEGO, CA (Feb 03, 2016) - Rio SEO, the leader in automated local and mobile search software, is pleased to announce the integration of the recently launched Google My Business API with the Rio OpenLocal software platform. This new development grants Rio SEO’s 100+ multi-location retailers and service providers enhanced access at improved speeds to

Transforming Mobile Searches into Sales The Hype Around Beacon Technology : DMD Whitepaper

By |2017-12-20T12:56:57-07:00December 28th, 2015|Categories: Resources|Tags: , , , , , |

By using beacon technology, a national advertiser is able to pinpoint a consumer’s precise location in a store, serving up a highly relevant ad in response to a mobile search. For digital marketers, this is the ultimate game changer. This whitepaper explores the latest insights and tactics enterprise brands are using to convert online searches to

Webinar – Transforming Mobile Searches Into Sales: The Hype Around Beacon Technology

By |2015-10-29T16:15:22-07:00October 27th, 2015|Tags: , , , , , , , , , |

This event has passed. View the recording here. You’ve heard the scenario: using beacon technology, a national advertiser pinpoints a consumer’s precise location in a store and serves up a highly relevant ad in response to mobile search. For digital marketers, this is the ultimate game-changer, right? There are many ways you can use beacon

Rio SEO Announces New Search To Sale™ Module and Strategic Partnership With Verve

By |2017-12-15T11:58:38-07:00October 5th, 2015|Categories: Press Releases|Tags: , , , , , |

SAN DIEGO, CA (Oct 5, 2015) – Rio SEO, the leader in local SEO automation software, today announced its new Search to Sales™ module, in collaboration with Verve, the leader in location-based mobile advertising. Search to Sale™ is a new component within Rio SEO’s Open Local Platform, a hub for local business information, offers and