Mobile consumers expect local businesses to deliver a fantastic user experience when they’re searching for information and interacting via their mobile device. In fact, 79% of visitors will simply leave and search for another website. They will not complete their task if your site isn’t optimized for mobile. Our latest webinar with Digital Marketing Depot
Ever since Google rolled out its Pigeon algorithm for local search last year, local businesses have scrambled to keep up with ever-evolving search criteria to claim those coveted top spots on mobile. Pigeon was a game changer for local search, as the update altered local results and changed the way that the search engine interpreted location tools.
This month, thousands of franchise business leaders and entrepreneurs came together in Las Vegas for the International Franchise Association 2015 convention. Rio SEO was there in the expo hall and had a steady stream of franchise executives and owners dropping by. Many expressed that they still don't understand local search when it comes to franchise
Twitter activism has been getting a lot of press as of late, particularly related to the #BringBackOurGirls trend advocating for intervention to rescue the young women kidnapped in Chibok, Nigeria just weeks ago. For the sake of this post, I am going to set aside the obvious tragedy, and focus on the social trend itself