Avoid Hashtag Hijacking: Build an Audience-Relevant Real Time Strategy

By |2017-12-15T11:58:54-07:00July 25th, 2013|Categories: Rio SEO Blog|Tags: , , |

By Rachel Ullstrom / Account Director at Rio SEO With the recent buzz generated by Twitter darling and awesomely terrible film “Sharknado,” I want to revisit the brand newsroom concept. Social media is real time; we are sharing in the moment, with others who are likely to see that content when its relevant and fresh.