Webinar – Transforming Mobile Searches Into Sales: The Hype Around Beacon Technology

By |2015-10-29T16:15:22-07:00October 27th, 2015|Tags: , , , , , , , , , |

This event has passed. View the recording here. You’ve heard the scenario: using beacon technology, a national advertiser pinpoints a consumer’s precise location in a store and serves up a highly relevant ad in response to mobile search. For digital marketers, this is the ultimate game-changer, right? There are many ways you can use beacon

Webinar Takeaways: The Untapped Gold Mine for Lowest Cost Search Traffic

By |2019-02-26T04:51:57-07:00July 30th, 2015|Categories: Rio SEO Blog|Tags: , , , , , , , , , , , , , , , |

By Karisa Macias / Marketing Director, Rio SEO As costs continue to rise in the increasingly competitive paid search market and Google pushes companies to improve quality and mobile-friendliness to improve user experience, marketers are left wondering where the most impactful optimizations today truly lie. The evolution of organic search to a largely mobile pursuit

Webinar- Mobile: The Untapped Gold Mine For Lowest Cost Search Traffic

By |2015-08-05T23:26:01-07:00July 23rd, 2015|Tags: , , , , , , , , , , , |

  Google announced that mobile search volume has finally overtaken desktop search, not only in the U.S., but in 10 countries including Canada, the United States and Japan. And Comscore research indicates that 78 % of local-mobile searches resulted in an offline purchase (usually in a few hours).   Attendees will learn how:   1.