Webinar: Elements of an Effective Local Reviews Strategy

Thursday, April 12 @ 2 PM ET/11 AM PST

Online reviews impact sales and can make or break your reputation or brand. That applies equally to retailers, contractors, dentists and plastic surgeons. In fact, 88% of consumers say they trust reviews as much as personal recommendations.

Reviews are now a critical part of local SEO. Enterprises large or small must have a reviews strategy. During this webinar we will discuss best practices and how marketers can more efficiently monitor, engage and respond to customers online.

SPEAKERS

• Tyler Ludwig, Director of Enterprise Solutions – Rio SEO
• Elnora Cunningham, Head of Social Media & Listing Management – U-Haul
• Joe Morsello, Director of Marketing & Communications – LSA

WHAT YOU’LL LEARN

• The impact of online reviews on the customer journey
• Local SEO implications of online reviews
• Best practices for listening and responding to online reviews
• Perspective from a multi-location brand