The success of your enterprise brand is closely linked to the quality of its online reputation. For multi-location brands, much of that online reputation is built through local reviews across top review platforms such as Google and Yelp. Local reviews affect each locations’ visibility, credibility and conversions—and ultimately your brand’s bottom line. And, with nearly 95% of shoppers reading online reviews before making a purchase, reviews have transformed the way consumers make purchase decisions.* Yet keeping track of consumer reviews at scale can be a challenge. Consumers can post reviews across multiple ratings and review sites, some global, some local,
European Wax Center, a leading beauty franchise, was in need of a trusted partner to help drive search visibility and increase waxing service reservations. That’s when they turned to Rio SEO for help. Rio SEO’s solution combined powerful Local Listings and Custom Reporting Solution with expertly managed services to tackle European Wax Center’s former challenges and significantly enhance their local search marketing. Download the case study to learn more about the custom solution.