2026 Google local search report
An in-depth analysis of Google Business Profile Performance trends by vertical
AI didn’t just change search. It compressed it.
In 2025, traditional local visibility declined across industries as Google surfaced answers directly in Search, Maps, and AI Overviews.
That’s why we created the 2026 Google local search report: An in-depth Analysis of Google Business Profile Performance Trends by vertical — a data-driven guide to how enterprise brands must adapt as AI reshapes local discovery.
In this report, you’ll learn:
- Which industries gained visibility (and which saw the steepest contractions)
- How AI-driven discovery changes the role of structured data and local accuracy
- What enterprise brands must prioritize in 2026 to turn local search into revenue
Download the 2026 Google local search report.
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