Measuring local performance in 2022: The marketing metrics that matter most
Duration: 60 minutes
About this webinar
We’ve assembled a panel of experts to dive deeper into the right measurable marketing metrics to focus on that deliver revenue-generating results.
Whether your business is just starting out or needs to revamp your current strategy, defining the marketing metrics that matter is the foundation for building and executing successful campaigns. Additionally, having a solid understanding how your business is performing (in aggregate across all your locations and at the individual location level) can shed light on opportunities for improvement and where your brand is currently excelling.
However, with the massive shifts in consumer behavior over the last two years, metrics that were once important to track may no longer be relevant to understanding your success.
To help you discern where to readjust your current reporting strategy, we’ve assembled a panel of experts to dive deeper into the right measurable marketing metrics to focus on that deliver revenue-generating results.
During the webinar, you’ll also learn:
- Advanced marketing metrics to strengthen your campaigns, convert more customers, and improve marketing ROI
- Metrics to measure on popular and emerging digital marketing channels
- Examples of must-know metrics in practice
- Reporting software considerations to maximize your brand’s needs
Grab your seat and submit your questions today to have our experts address them live!
Watch on-demand today!
Meet our panelists:
Head of Production at Amplitude Digital
Vice President of Search Marketing at SearchLab
Product Director at Two Octobers
Director of Enterprise Solutions at Rio SEO, GBP Expert