From listings to lasting connections: How Market 32/Price Chopper achieved local SEO wins with Rio SEO’s Local Pages
Tools used
- Local Listings
- Local Pages
The challenge
A need for seamless local SEO management
Market 32/Price Chopper, a leading multi-location supermarket chain, faced challenges in managing accurate local listings and providing a seamless omnichannel experience for customers. With 130 store locations and a strong e-commerce presence, the retailer needed a solution to:
- Maintain consistent and accurate store information across all locations.
- Enhance local SEO to increase online visibility and foot traffic.
- Streamline content updates to ensure timely and efficient modifications.
With search being a key driver of customer engagement, ensuring optimized local pages was crucial for Market 32/Price Chopper to enhance discoverability and improve customer interactions.
Since launching with Rio, we’ve seen a steady increase in organic traffic and improved performance on our local pages. For any retailer with multiple locations, local SEO is invaluable for capturing traffic, whether it’s online or driving foot traffic to physical stores.
Tyler Blance, Manager of Digital Marketing
Market 32/Price Chopper
The solution
A strategic partnership with Rio SEO
By implementing Rio SEO’s Local Pages solution, Market 32/Price Chopper gained:
- A centralized content management system to standardize updates across all locations.
- Enhanced SEO performance to boost organic search rankings and engagement.
- A seamless digital-to-storefront experience that improved customer satisfaction and retention
The result
Since launching with Rio SEO, Market 32/Price Chopper achieved:
- 15% increase in page traffic year-over-year
- 68% increase in map views
- 66% increase in customer conversions
The implementation of Rio SEO’s Local Pages has streamlined content management, improved online-to-offline customer journeys, and increased search-driven store visits, positioning Market 32/Price Chopper as a leader in local SEO strategy.
Take your local SEO strategy to the next level
Discover how Rio SEO can help your multi-location business drive foot traffic, enhance search visibility, and create seamless customer experiences.
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