Get Personal: Facebook’s First Key Trend in Local Marketing

By |August 5th, 2014|

After attending Street Fight Summit West in San Francisco last month, we wanted to share the latest trends in the rapidly evolving hyperlocal space.

Ted Zagat, Facebook’s local product marketing manager, spoke about the six “Mega Trends” his company is focusing on this year, specifically:

1. Personalized marketing
2. Mobile user experience for all channels
3. Follow local best

Data, Data, Everywhere!

By |April 15th, 2013|

By Thomas Kim / Product Manager, Rio SEO

Big Data

Following up on a post I did for WOMMA, it’s no surprise that I continue to see headlines about big data without much effort. It seems big data is the answer for everything. Big data can predict musical superstars. Big data can help your HR efforts. It can even help you win a presidential election.

Here are a couple of recent big data headlines that have a bit more relevance to us folk in the advertising and marketing industries:

Search and Social Finally Integrated in First Local SEO Software Offering with Facebook Open Graph

By |March 28th, 2013|

By Bill Connard / VP of Local Search

Were excited to announce the our latest press release announcing three NEW upgrades to Rio SEO Local Search Solutions 2.0™. Among them one upgrade in particular that is make huge waves around the world’s first integration of local SEO with Facebook Open Graph Search.

This first-of-its-kind upgrade with Facebook is now a key component of the Rio SEO Local Search Optimizer™ software offering. The automation tool integrates Facebook Open Graph and Schema.org micro data mark-up into local website landing pages.

Rio SEO Integrates Search and Social in First Local SEO Software Offering with Facebook Open Graph

By |March 26th, 2013|

Content Management Upgrades as part of Rio SEO Local Search Solutions include On-the-fly Change Capabilities and Customizable Real-time Analytics for Local and Mobile Search

SAN DIEGO, March 26 – Rio SEO, an award-winning, SaaS-based software provider of SEO and social media marketing tools, today unveiled a first-of-its-kind software upgrade that enables the integration of Facebook’s Open Graph Markup into hyper-local website landing pages for multi-location businesses.