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About Rio SEO

Rio SEO simplifies complex local marketing by empowering enterprise brands with solutions that engage customers throughout the search ecosystem. Our Open Local Platform powers the marketing solutions that multi-location brands need to establish a local presence and connect with customers.

Best Practices to Avoid GMB Listing Filtering for Financial Services Brands

By |2020-09-16T09:55:19-07:00September 16, 2020|

With each local search opportunity comes unique challenges, and the finance industry is no exception. Such is the case for financial institutions that have a branch listing and agents (with their own listings) associated with the branch.  There has historically been a tendency to treat all entities in finance the same. Mortgage brokers and agents,

11 Tips for Enterprise Local Holiday Marketing Success Despite COVID-19

By |2020-09-14T09:07:22-07:00September 14, 2020|

It’s difficult to even hazard a guess as to how consumers will behave leading into and throughout the critical holiday shopping season. As we’ve learned throughout 2020, the state of affairs can change near-instantly. What is certain is that enterprise brands will face unique challenges in connecting with consumers at the local level and will

GMB ‘FoodMenus’ Cheat Sheet for Enterprise Brands

By |2020-09-08T11:06:53-07:00September 8, 2020|

Google My Business (GMB) ‘FoodMenus’ help customers learn more about your restaurant’s menu choices. Now, there’s a more structured way to share the specific attributes your menu selections have to offer by submitting your locations’ menu data to GMB via API.  It is important for restaurant brands to keep menu data up to date in

Local Ranking Factors for 2020: What It Takes to Win the Map Pack

By |2020-09-01T15:45:43-07:00September 1, 2020|

Connecting with customers at the local level is challenging enough for enterprise and multi-location brands. The Coronavirus pandemic has added an extra layer of uncertainty for local businesses of all kinds—and the customers they serve. Today, customers crave instant answers and accessible information to help them find nearby solutions to their needs. How do you

10 Common Enterprise Local Marketing Questions Solved

By |2020-08-25T13:44:08-07:00August 25, 2020|

Today, nearly 46% of all Google searches are conducted by customers looking for information about products, services, and businesses nearby. More often than not, searchers find the information they need to make a decision without ever visiting a website—in fact, our own research has shown that just 1 in 60 local pack views results in

Mastering GMB Attributes for Restaurant Brands

By |2020-08-20T05:58:53-07:00August 20, 2020|

When hungry consumers are searching for restaurants or quick-service meals nearby, your locations have just seconds to make an impression. Google My Business Attributes give restaurant brands additional tools to help their listings stand out and proactively answer diners’ questions at the very moment they are deciding where to pick up dinner tonight or book

8 Most Impactful Local Ranking Factors for Brands

By |2020-07-27T11:49:49-07:00July 27, 2020|

Google is surprisingly open about the most impactful local ranking factors, considering how secretive the search engine has been about its organic algorithm. Many of the most important factors are controlled within the Google My Business dashboard; in fact, Google flat out states that “You can improve your business’s local ranking by using Google My

Rio SEO Partners with Nextdoor to Improve Neighborhood Visibility for Enterprise Brands

By |2020-07-14T15:11:29-07:00July 14, 2020|

SAN DIEGO (PRWEB) JULY 14, 2020 Rio SEO, the leading local marketing platform provider for enterprise brands, agencies and retailers, announced a partnership with Nextdoor, the neighborhood hub for trusted connections, to improve local visibility for enterprise brands. The partnership helps streamline and further enhance the search experience for Nextdoor members, enabling them to find accurate and up-to-date