Product Updates

The Top 10 Latest Rio SEO Platform Enhancements You Can’t Miss

By |2021-03-31T12:30:37-07:00March 31, 2021|Blog Posts, Product Updates|

The local search marketing landscape is constantly evolving. If the COVID-19 pandemic taught us anything, it’s that it’s almost never “business as usual” anymore and we must always be ready to pivot at a moment’s notice. As your priorities and strategies change, so too should the technology you leverage to run your business. Rio SEO’s

Rio Release Notes (February 2021): Enhanced Local Reporting User Experience

By |2021-02-08T13:07:28-08:00February 8, 2021|Blog Posts, Product Updates|

Having accurate insight into your individual locations and in aggregate is crucial for growing your brand. With the ability to discern your strengths and weaknesses, your business can better identify areas for improvement, have the transparency to see where you’re excelling and establish benchmarks for underperforming locations. However, if you don’t have a robust reporting

Getting the Most Out of Google Data Studio: Inside Rio SEO’s Local Manager

By |2020-12-14T12:40:55-08:00December 14, 2020|Blog Posts, Marketing Analytics, Product Updates|

Proving ROI has consistently been named one of the leading challenges marketers face over the last four years. As evolving consumer behaviors have driven increasingly complex and voluminous marketing data, the pursuit of comprehensive reporting has resulted in too many marketing organizations ending up with unmanageable stacks of tools. These point solutions may be great

Rio Local Ratings: Powering Conversions Through On-Page Social Proof

By |2020-10-29T10:21:00-07:00October 29, 2020|Blog Posts, Product Updates|

People follow the masses and especially when they’re actively searching for a product or service, they invest in brands that others view as trustworthy. This phenomenon is known as social proof, a concept that has long been recognized for decades as a leading factor in influencing consumer purchasing behavior. In fact, in a survey conducted

Rio Release Notes (August 2020): Local Manager Bulk Updates and Improving Listings Health Just Got Easier

By |2020-08-17T09:23:40-07:00August 17, 2020|Blog Posts, Product Updates|

Managing hundreds or thousands of locations may sound like a daunting task for any enterprise brand. At Rio SEO, we are dedicated to making continual improvements and enhancements to our products that take the burden off our customers, simplifying their local marketing efforts when and where possible. Recently, we rolled out a number of new

Rio SEO Introduces More Accurate Rank Reporting for Google Local Search

By |2020-06-11T14:56:17-07:00June 11, 2020|Blog Posts, Product Updates|

Measuring brand performance at the local level is not only critical to your understanding of ROI but also in improving the interactions that drive customers to your doorstep in every location. Rio SEO’s Local Reporting provides a universal dashboard in which brands can track engagement, measure citation accuracy, evaluate performance against competitors, and more.  Now,

Streamlining Local Data Governance for Multi-Location Brands

By |2020-01-28T15:17:48-08:00January 28, 2020|Blog Posts, Product Updates|

Marketers know the importance of engaging franchise owners and local managers— giving local stakeholders the ability to author and control location data. Still, it’s easier said than done. Brands need to maintain the integrity of location information across the organization, whether that means hundreds of locations across the U.S or thousands worldwide. Thus surfaces the

Search and Social Finally Integrated in First Local SEO Software Offering with Facebook Open Graph

By |2020-12-04T14:13:55-08:00March 28, 2013|Blog Posts, Local SEO, Marketing Analytics, Product Updates|

Were excited to announce the our latest press release announcing three NEW upgrades to Rio SEO Local Search Solutions 2.0™. One upgrade in particular is making huge waves: the first integration of local SEO with Facebook Open Graph Search. This first-of-its-kind upgrade with Facebook is now a key component of the Rio SEO Local Search