Search Engine Journal | Content Personalization: What Is It?

By |2022-10-17T10:25:23-07:00October 17, 2022|In the News|

Are customers finding relevant, informative content when they search for your business or visit your website? Creating meaningful experiences through personalized content is a great place to start. If you’re not consistently testing, analyzing, and refining your customer experience strategy, you risk losing your current and potential customer base. One of the most integral components

Search Engine Journal | Voice Search: What Is It & How Does It Work?

By |2022-09-23T06:55:27-07:00September 23, 2022|In the News|

If your business isn’t focusing on voice search optimization, you could be missing out on sales. Voice search’s gradual rise and dominance in the search engine landscape can’t be ignored. Forecasts predict by 2024, the number of digital voice assistants will reach 8.4 billion units. This number is higher than the world’s population. Additionally, nearly one-third of the U.S.

Search Engine Journal | How To Get Quality Backlinks: 12 Ways That Really Work

By |2022-08-19T07:32:34-07:00August 19, 2022|In the News|

As Google shares, prominence is based on “information that Google has about a business, from across the web, like links, articles, and directories.” And, it's a top search ranking factor. Every business needs quality, white hat backlinks. White hat backlinks essentially serve as a vote of confidence from a website and tell Google your web page is

Search Engine Journal | 5 Actionable Strategies To Improve Local Customer Experience At Scale

By |2022-08-03T06:21:17-07:00August 3, 2022|In the News|

Customer experience (CX) is more than just a buzzword – it’s what shapes a customer’s impression of your brand and how they talk about you with their friends, family, and business partners. But as you think about scaling your CX efforts and local experience optimization, you may be wondering – where do you begin? Today, we’ll talk

Search Engine Land | Revolutionizing customer experiences at every touchpoint

By |2022-07-27T10:31:32-07:00July 27, 2022|In the News|

Providing a memorable and consistent customer experience is more crucial and challenging than ever. Businesses must consistently adapt by adopting new technologies, reliably benchmarking performance, and listening to critical customer feedback to deliver unparalleled value and achieve positive growth. Highly personalized, seamless experiences are at the forefront of customer expectations, which means businesses must evolve

Search Engine Journal | The Top 8 Heatmap Software Options Compared

By |2022-07-28T17:36:18-07:00July 13, 2022|In the News|

Knowing how visitors are engaging with your website can provide your brand with invaluable insights. Are users finding what they’re looking for right away? Where and what are they clicking? Do they make it below the fold? Answering these questions requires one simple solution: heatmap software. In this post, we will explore the top heatmap

Search Engine Journal | How To Delete Google Reviews (And When You Should)

By |2022-06-15T08:57:15-07:00June 15, 2022|In the News|

Unfortunately, not all Google reviews are glowing. But when should you delete bad reviews and how do you go about it? For local businesses, 98% of consumers read online reviews. Additionally, 81% of consumers turn to Google as their business review platform of choice to solidify their purchasing decisions. While customers can control the content they post

Search Engine Journal | Local SEO Schema: A Complete Guide To Local Markup & Rich Results

By |2022-05-31T09:54:25-07:00May 31, 2022|In the News|

How important is schema markup for local search engine optimization (SEO)? Most local SEO experts and webmasters are familiar with the impact of having well-optimized SEO elements on their landing pages, such as optimized title tags, well-written content, and more. However, what exactly can you accomplish by applying schema markup to your local business website?

Search Engine Journal | Is Getting Your Google Business Profile “Google Guaranteed” Worth It?

By |2022-05-02T06:42:40-07:00May 2, 2022|In the News|

Google offers a way for businesses in some industries to earn consumers’ trust by becoming a Google Screened or Google Guaranteed provider. Eligible businesses advertising through Google Local Services Ads can receive the Google Screened or Google Guaranteed designation. This designation appears when local consumers search for services in their area. Professional service providers’ ads will appear

Rio SEO Wins Most Innovative Reputation Management Software in Corporate Vision’s MarTech Awards 2022

By |2022-06-15T15:38:11-07:00April 14, 2022|In the News|

Rio SEO was selected as the Most Innovative Reputation Management Software Developer in the West Coast, USA in Corporate Vision's MarTech Awards 2022. Through developments of intuitive artificial intelligence and innovative data-driven targeting, the MarTech industry has grown exponentially. As such, Corporate Vision are proud to introduce the MarTech Awards 2022 to its roster of