A digital announcement of a customer’s presence at a specific physical location, often a business. Check-ins are the key component of many location-based services including Foursquare, Facebook, and Yelp. Check-ins can be used as a vehicle for both tracking customers and rewarding them with special offers.
About the Author: Chad Klingensmith
Chad is a Sr. SEO Strategist for Rio SEO. He has over 10 years of experience in the digital marketing vertical. He enjoys researching and applying cutting edge marketing strategies to help clients achieve optimal online visibility.