“Your Money or Your Life” is a Google search guideline. YMYL pages are those that contain tips on, for example, finance, happiness, health, parenting or nutrition. Advice like this can have a very big impact on a life of an individual and bad information can have irreparable consequences. This is the reason why Google is very hard on YMYL pages and judges them harshly, insisting on high quality, reliable information to protect the user.
About the Author: Chad Klingensmith
Chad is a Sr. SEO Strategist for Rio SEO. He has over 10 years of experience in the digital marketing vertical. He enjoys researching and applying cutting edge marketing strategies to help clients achieve optimal online visibility.