Local SEO Strategies to Capitalize on Voice Search

By |2018-02-23T15:11:40-07:00August 24th, 2016|Categories: Resources, Uncategorized|Tags: , , , , , , , , , , , , , , |

According to the Local Search Association, 60% of consumers are already using voice search. National brands that market locally must adapt their SEO strategies to capture the unique intent behind voice searches. Local search marketers must ensure that their location data is clean, optimized, and accessible to these new search engine technologies. This whitepaper,

Join Rio SEO at Shop.org 2016

By |2019-02-25T06:53:25-07:00August 11th, 2016|Categories: Rio SEO Blog|Tags: , , , , , , , |

Rio SEO is rounding up our team and heading to Dallas for Retail’s Digital Summit, September 26th to 28th! It’s THE place to connect with the top retailers and industry pros who know and love the world of digital retail. Stop by our booth (#4059) at the Kay Bailey Hutchison Convention Center to learn more

3/11-15|Austin, TX|SXSW Music, Film, Interactive: SXSW 2016

By |2016-02-23T18:17:22-07:00March 11th, 2016|Tags: , , , , , , |

We're heading to the Lone Star State for the Interactive Days of SXSW Conference! Connect with our CEO Dema Zlotin, COO Warren Raisch, and Director of Business Development Sarah Berger at SXSW Interactive March 11-15 in Austin, TX. The event is an incubator of cutting-edge technologies and digital creativity, which features five days of compelling presentations and panels

Back to School Shoppers: A $68B Opportunity for Local and Mobile Shopper Acquisition

By |2017-12-15T11:58:38-07:00August 31st, 2015|Categories: Rio SEO Blog|Tags: , , , , , , , |

As we race once again towards the holiday season, it’s important to keep in mind one of the often-overlooked shopper categories. Back-to-school, as valuable as it is, often gets overlooked in favor of Halloween. With ‘back to school’ searches growing 12% in 2015 and a forecasted $68 billion in spend, it’s an opportunity not to

Get Personal: Facebook’s First Key Trend in Local Marketing

By |2017-12-15T11:58:44-07:00August 5th, 2014|Categories: Rio SEO Blog|Tags: , , , , , , , , , , , , , |

After attending Street Fight Summit West in San Francisco last month, we wanted to share the latest trends in the rapidly evolving hyperlocal space. Ted Zagat, Facebook’s local product marketing manager, spoke about the six “Mega Trends” his company is focusing on this year, specifically: 1. Personalized marketing 2. Mobile user experience for all channels