The Mobile Local Playbook: Make Sure You’re Mobile-Ready

By |2019-06-17T12:47:48-07:00September 1, 2015|Resources|

With mobile devices influencing just under $1 trillion worth of in-store sales, businesses that lag behind on mobile marketing do so at their peril. Those that embrace it, providing quality content and a seamless user experience, will position themselves ahead of the curve, adding value to their brand and a

Back to School Shoppers: A $68B Opportunity for Local and Mobile Shopper Acquisition

By |2021-01-21T08:36:12-08:00August 31, 2015|Local SEO|

As we race once again towards the holiday season, it’s important to keep in mind one of the often-overlooked shopper categories. Back-to-school shoppers, as valuable as they are, often get overlooked in favor of Halloween. With “back to school” searches growing 12% in 2015 and a forecasted $68 billion in spend, it’s an opportunity not