Reaching out to Brand Influencers: Be in it for the Long Haul

By |2019-06-13T10:17:35-07:00June 27, 2014|

By Rick Clancy / Senior Director, Public Relations, Rio SEO In my PR role here at Rio SEO and parent company Covario, I was flattered when the editor of Street Fight magazine recently asked for tips and best practices from our team at Rio SEO’s social technologies unit for an article about influencer outreach. What

Data, Data, Everywhere!

By |2019-06-14T11:51:16-07:00April 15, 2013|

Following up on a post I did for WOMMA, it’s no surprise that I continue to see headlines about big data without much effort. It seems big data is the answer for everything. It can predict musical superstars and help your HR efforts. Additionally, it can even help you win a presidential election. Here are