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Business Listings

The Definitive Guide to Managing Online Listings for Restaurant Chains

By |2023-02-22T09:30:54-08:00February 8, 2023|Business Listings, Resources, Restaurants|

In this eBook, we outline the several components of a successful restaurant marketing campaign, primarily focusing on managing online listings and local search success. Here you will also find information on recent technology trends shaping the industry, the most prominent listing platforms, best practices for managing customer reviews, and building consumer trust. By keeping your listings fresh, responding to online reviews, and optimizing your digital presence, restaurants have a better chance at thriving in this highly competitive space.

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Voice Search FAQs: Everything Your Multi-Location Brand Needs to Know

By |2022-04-06T13:38:38-07:00April 6, 2022|Blog Posts, Business Listings|

Google voice search, and voice search in general, is becoming increasingly popular to help people find what they’re looking for online. Consumers can simply speak to their go-to devices such as smartphones, tablets, laptops, and other compatible voice search devices to find information about local restaurants, hotels, retail stores, and more. When it comes to

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Lessons Learned from Managing Local Listings in a Time of Crisis

By |2021-01-21T09:03:39-08:00June 23, 2020|Blog Posts, Business Listings, Google Business Profile|

Throughout the COVID-19 pandemic, enterprise brand marketers have had their priorities shift dramatically and often. Budgets have had to be reimagined, entire campaigns reworked, and even entire business strategies rethought. Yet, throughout all of the uncertainty and turmoil, the prime concern for brands has been the need for timely, reassuring customer communications.   When a crisis

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3 Important Local Marketing Tips for Restaurant Brands Reopening Locations

By |2021-03-29T07:17:09-07:00May 7, 2020|Blog Posts, Business Listings, Restaurants|

Restaurant brands across the country are eager to get employees back to work and cash registers ringing again. While no industry has been untouched by the devastation of COVID-19, foodservice brands have been dealt a particularly difficult hand. Over 8 million restaurant workers were laid off or furloughed, and the industry had already lost $80

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How to Maximize Unbranded Customer Searches for Your Multi-Location Business

By |2020-02-04T10:44:38-08:00February 4, 2020|Blog Posts, Business Listings, Local SEO|

What you will learn in this post: What are unbranded customer searches and why are they so prominent? How your enterprise brand can compete with hyperlocal mom & pop business listings Effective strategies to improve local rankings for non-branded local search queries As people search for local products and services, brand loyalty yields to the

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How Google Aims to Be a Single Source of Truth for Your Business and What to Do About It

By |2021-01-21T09:31:17-08:00August 13, 2019|Business Listings, Google Business Profile|

What you will learn in this post: Why optimizing your enterprise’s online presence for Google is necessary for both local search engine optimization and increasing consumer engagement and trust. Why Google aims to be the single source of truth The importance of acquiring more reviews (both first- and third-party) and leveraging them for an

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Your Summer Retail Checklist: Get Your Multi-Location Brands Ready for Warmer Temps with Consumer Engagement Marketing

By |2020-08-18T12:26:19-07:00July 9, 2019|Business Listings, Local SEO, Retail|

Summer is here, and people are gearing up to enjoy the longer days, warmer weather and seasonal activities for as long as the season lasts. If you manage a multi-location retail business, summer can mean many things, such as changes in hours, increases in consumer activity and a shift in demand for certain seasonal items. This summer, use this checklist to better engage your customers and boost your seasonal sales.

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