We Asked the Experts is a series designed to provide you with the most relevant insights from local search experts. Each month Bright Local covers a different question and share insights from key figures in the local SEO community in an effort to help you further your knowledge and strategy. This month they tackled local SEO campaigns and, more specifically, how to measure the success of them.
BrightLocal | We Asked the Experts: How Do You Measure the Success of a Local SEO Campaign?
About the Author: Rio SEO
Rio SEO simplifies complex local marketing by empowering enterprise brands with solutions that engage customers throughout the search ecosystem. Our Open Local Platform powers the marketing solutions that multi-location brands need to establish a local presence and connect with customers.