Head Term A popular keyword with high search volume that is usually difficult to rank for. Also known as: Head Keyword, Short-Tail By Chad Klingensmith|2018-11-28T22:19:19-07:00November 28th, 2018| Share This Story, Choose Your Platform! FacebookTwitterLinkedInRedditGoogle+TumblrPinterestVkEmail About the Author: Chad Klingensmith Chad is a Sr. SEO Strategist for Rio SEO. He has over 10 years of experience in the digital marketing vertical. He enjoys researching and applying cutting edge marketing strategies to help clients achieve optimal online visibility.