The extent to which a relationship exists between two or more elements. Often used in SEO research to infer relationships of variables on search rankings due to the black box nature of algorithms. Always remember, however, that correlation ≠ causation.
About the Author: Chad Klingensmith
Chad is a Sr. SEO Strategist for Rio SEO. He has over 10 years of experience in the digital marketing vertical. He enjoys researching and applying cutting edge marketing strategies to help clients achieve optimal online visibility.